Articles2020-01-22T15:57:37+00:00

ARTICLES

Trusted SEO, PPC & Web Design Advice

Hochman Consultants’ articles are featured in these leading online publications:

The Cost of Pay-Per-Click (PPC) Advertising—Trends and Analysis

By |February 6th, 2020|

Advertisers often ask, How much does PPC cost? These statistics help answer that question. Each advertiser can set a monthly budget, and a maximum cost per click by keyword. We've seen budgets ranging from $50 per month to $500,000 per month and even more. To provide useful guidance, our [...]

Comments Off on The Cost of Pay-Per-Click (PPC) Advertising—Trends and Analysis

How to Increase Homepage Conversions

By |January 30th, 2020|

A  website homepage has five seconds to convey enough information to persuade someone to look around and find what they came for. How do you introduce your offer, present your content, and persuade someone that your products are the best? Website conversions occur with well designed web pages [...]

Comments Off on How to Increase Homepage Conversions

Holiday Website Design Conversions Checklist Ideas

By |November 19th, 2019|

It is never too late to make quick website conversion updates to your business website to attract last minute holiday shoppers or create an end of year conversions lift. For ecommerce, the past year has seen many changes in how people use their computers to search and make [...]

Comments Off on Holiday Website Design Conversions Checklist Ideas

The Business Advantages of Owning an Accessible Website

By |October 15th, 2019|

Earlier this month the US Supreme Court refused to hear a case regarding whether or not websites should be accessible to everyone. The case originated in 2016 with Robles v. Domino's Pizza alleging that the Dominos website and app could not be used by individuals who are blind [...]

Comments Off on The Business Advantages of Owning an Accessible Website

Web Design Ideas to Make a Great First Impression

By |October 4th, 2019|

Imagine you are setting up shop on a street in your neighborhood, and wherever you look, another shop is selling the same products and services. This is what it is like for businesses on the web. How can you stand out from the crowd? Your website visitors use [...]

Comments Off on Web Design Ideas to Make a Great First Impression

How To Increase Website Conversions

By |September 5th, 2019|

What are the best ways to increase website conversions for small and medium sized businesses?  Is your website bringing in the results you expect? Owning a website sounds simple until you’re in the thick of it and realize that there are so many parts of the process you [...]

Comments Off on How To Increase Website Conversions
Load More Posts

CONTACT US TODAY

Need help with your website?

Contact Us

Articles Published On Other Sites