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The Benefits of Clean URLs

By |November 24th, 2015|

Clean URLS Explained A URL, or uniform resource locator, is the address of a page or file on the World Wide Web. The URL is displayed in your browser’s address bar, usually starting with http: or https:. A clean URL is one that does not have a parameter string. [...]

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Best Content Management Systems and SEO

By |November 24th, 2015|

Before the importance of search engine optimization (SEO) was fully understood by the web developer and business communities, Content Management Systems (CMS) were invented to help companies large and small easily build and update their web sites. As a result, there are many content management systems in use today [...]

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Best Practices for Managing Online Reviews

By |November 24th, 2015|

A 2011 study by Harvard Business School determined that a one star improvement in reviews on Yelp increased restaurants’ business by 5-9%. Other businesses should expect similar results, whether those reviews are on Yelp, Google or some other site. Defend Your Reputation The best way to [...]

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The Cost of SEO Services

By |November 24th, 2015|

There is no standard definition of SEO services, so it is not easy to compare the costs of one provider to another. We've seen many SEO packages in the marketplace that are either too expensive, or too cheap. The best way I can answer the question is to [...]

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External Links & SEO

By |November 24th, 2015|

You’ve worked hard to get visitors to your web site. Should you provide external links? What if visitors leave via those links and never come back? Visitors leave when they’ve seen enough. Trying to box them in won’t stop them from leaving your site. Besides, if certain visitors [...]

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Adobe Flash and SEO

By |November 24th, 2015|

Due to the rise of mobile browsers, and the fact that Adobe Flash isn’t licensed for most mobile browsers, I have been advising all webmasters to immediately remove any Flash from their pages, and use a more suitable technology such as HTML5. A Brief History of Flash [...]

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